Apple Store

Apple’s Amsterdam flagship store on Leidseplein.

Metadata

Project

Apple Store

Category

Shops

Type

Interior

Location

Amsterdam

Area

2500 m²

Collaboration

Bohlin Cywinski Jackson (San Francisco) and Schwitzke (Düsseldorf)

Project Description

Apple Store

In 2012, Apple opened its largest European flagship store in Amsterdam’s Hirschgebouw. The interior was restored based on the original drawings of this listed building. Part of the first floor was removed for the large glass spiral staircase. The restored bronze window and door frames of the exterior were reminiscent of Hirschgebouw’s original 1912 shop windows.

Apple Store

Apple’s Amsterdam flagship store on Leidseplein.

Apple Store

Part of the first floor was removed to place the glass spiral staircase by the entrance.

Apple Store

Ground floor.

Apple Store

On the left the ground floor and on the right the first floor with the square atrium.

First floor with the square atrium.

Apple Store

The long wooden table for technical service is located on the first floor.

Apple Store

By removing part of the first floor, daylight is let in through the glass dome.

Apple Store

The presentation tables are arranged rhythmically in relation to the columns.

Public

Shops

Residences

Offices

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